Linkedin status updates offer tremendous potential. Once you’ve optimized your profile (start with the actionable advice in my FREE eBook), getting content out there consistently is one of the best ways to reach and engage your prospects. >>>In fact, if you post LinkedIn status updates once a day every weekday, or about 20 posts per [...]
It’s a data-driven world out there. Successfully collect and use data to make smarter business decisions and you’re ahead of the pack. But beyond the data we collect to build our own businesses, we’re also simultaneously being bombarded with other people’s data. Some of it is suspect or carefully curated to prove a point. Some [...]
I was at Starbucks not long ago and heard a lady sitting next to me tell her friend how "personal branding was bull$%!#. At that point I couldn't help but eavesdrop in on the conversation. I found out she was a consultant who was struggling to get new clients and that she tried "the personal [...]
For whatever reason, LinkedIn has declared 500 to be its magical number for LinkedIn connections. Once you’ve hit the mark, your profile simply shows “500+ connections” putting you right in line with the most influential connectors on the site and immediately raising your social profile (Looking for other ways to improve your LinkedIn performance? Try [...]
When we’re talking about LinkedIn, the conversation usually comes down to connections. How many connections are in your network? What kinds of connections are you making? How are you helping your connections? But while having and making new connections is important, being a LinkedIn connector is a little-known secret to standing out from the crowd. [...]
When you’re thinking about your own goals and successes on LinkedIn, why not aim high? I’ve talk a little bit about my own success with LinkedIn, and how I was able to grow my B2B service business from $12 million to $47 million annually in just a few short years. But today I am [...]
One of the first steps toward generating sales through LinkedIn is to create a LinkedIn profile that is compelling enough to get people to connect. In other words you need to make a good first impression or it could cost you a valuable contact and potentially sales opportunities down the road. But here’s the thing [...]
Times, they are a changin’. Nowhere is this more true and visible than online. If you know my story or have heard my appearances on some top podcasts, you know that I've literally made millions of dollars by abandoning cold calling and putting my efforts into LinkedIn marketing. Yet organizations today still push their sales reps [...]
“Social proof” is a force that influences our decision making process everyday and our time on LinkedIn is no exception. When someone in our network likes or dislikes a product or service it has a huge impact on the choices we make. Getting LinkedIn recommendations is the key to building social proof. In my opinion [...]
You could be here because you’re already a LinkedIn rock star and you’re looking for cutting edge strategies to help you get more from your LinkedIn marketing efforts. (You’re definitely in the right place!). But more than likely, you’re a professional who signed up for LinkedIn a few years ago and haven’t really done much [...]
